








JORDAN BESPOKE
GTO Holdall - Pebble Beach 70th Anniversary Cognac #LeatherArt
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Official 70th Anniversary Partner for Pebble Beach Concours d’Elegance – Luxury Leather Goods
We are delighted and proud to be appointed as the Official 70th Anniversary Partner for the Pebble Beach Concours d’Elegance in the category of Luxury Leather Goods.
The Pebble Beach Concours, founded in 1950, is the flagship event of Pebble Beach Automotive Week and is widely regarded as the world’s premier celebration of the automobile — a must-attend for every car enthusiast. The ultimate winner will be announced on Sunday, 15th August.
Simon Jordan was honoured to be the Official Partner for Leather Goods for the 60th Anniversary back in 2010, an unforgettable event in Carmel. He was eagerly anticipating attending this year’s 70th Anniversary celebration and reconnecting with friends in the world of automotive and motorsport — his lifelong passion. Unfortunately, due to Covid travel restrictions, we are unable to attend this year in the United States.
The Detail – GTO Holdall
Bespoke Printed Lining:
Featuring Tim Layzell’s ‘Official Lining Art’ celebrating past Concours winners. It’s a pleasure to collaborate again with my local friend Tim, a Bristol-based artist and the official poster artist for Pebble Beach Concours for over 10 years. This year, Tim has painted four stunning posters — check out his amazing work at timlayzell.com.
British Recycled Leather:
This is the first GTO Heritage Holdall crafted with British Recycled ELeather, hand-made in Italy especially for the Pebble Beach Concours d’Elegance 70th Anniversary (August 2021).
Simon Jordan, Creative Director, continually strives to improve, innovate, and offer clients technical choices. Motorsport is an evolving pinnacle of engineering — a philosophy shared by Jordan Bespoke.
We are excited to offer British ELeather — a pioneer in sustainable, engineered leather. Their revolutionary process transforms unused leather into advanced, high-performance materials with a significantly lower environmental footprint. ELeather recycles thousands of tonnes of leather that would otherwise end up in landfill, achieving a 60% lower carbon footprint and using over 55% less water.
At 40% lighter than traditional leather hides, ELeather embraces the ethos of Colin Chapman, founder of Lotus Cars: “It’s all about carrying unnecessary weight!”
ELeather materials are lightweight, extremely durable, and perfect for designers seeking to create long-lasting, bespoke products. Born in the UK, ELeather now supplies high-performance recycled leather to industries worldwide, from transport to footwear, across over 50 countries.
Pebble Beach 70th Heritage Holdall Features:
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British Recycled ELeather in Cognac colour
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Red stitching
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Red automotive genuine seat belt webbing for handles and adjustable detachable shoulder strap
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Bespoke printed lining celebrating the 70th Anniversary Pebble Beach previous winners (painting by Bristol artist Tim Layzell)
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Large internal zipped pocket
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Complimentary personalised hot-stamped initials
Striking bespoke linings are a signature feature of every Jordan Bespoke bag.
Our luggage is designed to carry everything needed for your perfect weekend away. We pride ourselves on crafting leather goods using only the highest quality materials and components, creating a truly unique and memorable piece of luggage — guaranteed for life.
Each item is handmade to order in Italy to perfection with passion and meticulous attention to detail.
Each Item can be personalised making the article Unique & Memorable with the following custom options;
- Leather colour
- Lining Art & Lining Colour
- Lining colour
- Seat Belt Webbing Colour
- Stitching Colour
- Blind Embossed – Initials, Logo, Chassis or Registration number.
Once we receive your information – we will confirm by producing a detailed design sheet