








JORDAN BESPOKE
GTO Holdall - Pebble Beach 70th Anniversary Conker Brown #LeatherArt
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Official 70th Anniversary Partner for the Pebble Beach Concours d’Elegance – Luxury Leather Goods
We are delighted and proud to be appointed as the Official 70th Anniversary Partner for the Pebble Beach Concours d’Elegance in Luxury Leather Goods.
The Pebble Beach Concours, established in 1950, is the flagship event of Pebble Beach Automotive Week and is regarded as the world’s premier celebration of the automobile — a must-attend for every car enthusiast. Be sure to check out the Ultimate Winner announcement on Sunday, 15th August.
Simon Jordan was honoured to be appointed as the Official Partner for Leather Goods during the 60th Anniversary in 2010 — an unforgettable event in Carmel. He was eagerly looking forward to attending this year’s 70th Anniversary to reconnect with friends across the automotive and motorsport worlds, his lifelong passion. Unfortunately, due to Covid-related travel restrictions, we are unable to attend the event in the United States this year.
The Detail – GTO Holdall
Bespoke Printed Lining:
Featuring Tim Layzell’s ‘Official Lining Art’ celebrating past Pebble Beach Concours winners. It’s a pleasure to collaborate again with Tim, a Bristol-based artist and official poster artist for Pebble Beach Concours for over 10 years. This year, Tim has created four stunning posters — view his work at timlayzell.com.
British Recycled Leather:
This is the first GTO-style Heritage Holdall crafted with British Recycled ELeather — handmade in Italy exclusively for the Pebble Beach Concours d’Elegance 70th Anniversary (August 2021).
Simon Jordan, Creative Director, continually seeks to improve and innovate, offering clients technical choice. Motorsport represents the pinnacle of engineering evolution — a philosophy Jordan Bespoke proudly shares.
We are thrilled to offer British ELeather — a pioneer in sustainable, engineered leather. Their revolutionary process transforms unused leather into advanced, high-performance materials with a significantly reduced environmental footprint. ELeather recycles thousands of tonnes of leather destined for landfill, achieving a 60% lower carbon footprint and using over 55% less water.
At 40% lighter than traditional leather hides, ELeather embraces the ethos of Colin Chapman, founder of Lotus Cars: “It’s all about shedding unnecessary weight!”
ELeather materials are lightweight, extremely durable, and perfect for designers crafting long-lasting, bespoke products. Born in the UK, ELeather supplies high-performance recycled leather to industries worldwide — from transport to footwear — across over 50 countries. It’s leather, evolved.
Pebble Beach 70th Heritage Holdall Specifications:
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Material: British Recycled ELeather
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Colour: Conker Brown
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Stitching: Brown
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Handles & Shoulder Strap: Red automotive genuine seat belt webbing, adjustable and detachable
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Bespoke Printed Lining: Celebrating the 70th Anniversary Pebble Beach previous winners (artwork by Tim Layzell)
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Features: Large internal zipped pocket
Striking bespoke linings are a signature feature of every Jordan Bespoke bag.
Our luggage is designed to carry everything you need for the perfect weekend away. We pride ourselves on crafting leather goods from the highest quality materials and components, creating truly unique and memorable pieces — guaranteed for life.
Each item is handmade to order in Italy with passion and meticulous attention to detail.
Each Item can be personalised making the article Unique & Memorable with the following custom options;
- Leather colour
- Lining Art & Lining Colour
- Lining colour
- Seat Belt Webbing Colour
- Stitching Colour
- Blind Embossed – Initials, Logo, Chassis or Registration number.
Once we receive your information – we will confirm by producing a detailed design sheet